Get Up-Close & Personal with Jeannette Aw and Rozz

The internet is flooded with beauty and skincare videos. However, the ones that are most watched have an interesting hook to lure the audience. What if we pepper the Génifique routine video with interesting things about the Jeanette and Rozz. Afterall, it’s common insight that people are always curious to know their favourite celebrity/influencer better. 

We created a concept for Lancome in the form of a rapid fire quiz. An engaging format in which the celebrity while showing us the routine answers questions about her life.